The objective was to create efficient email templates for Curve that align with their rebranded visual identity, incorporating the updated colour palette. The goal was to streamline the email creation process for developers and enable the company to send out emails regularly.
A thorough analysis of Curve's rebranding efforts was conducted to understand the desired visual direction. The email templates were designed to reflect the new visual identity, incorporating the updated colour palette and graphical elements. A modular and user-friendly approach was taken to ensure ease of use for developers, allowing for quicker and more efficient email creation.
The new email templates have successfully aligned Curve's email communications with the rebranded visual identity. By incorporating the updated colour palette and design elements, the templates provide a consistent and visually appealing brand image. The streamlined and modular structure of the templates has significantly reduced the time and effort required for developers to create emails. As a result, Curve can now send out emails regularly, ensuring timely and consistent communication with their audience. The impact of the new email templates is reflected in improved efficiency, reduced development time, and enhanced brand consistency. The optimized email creation process has contributed to a more effective and streamlined email marketing strategy for Curve.
